The Enterprise Technology and Innovation team requested an umbrella platform and brand identity for their Mixed Reality CoE – including naming convention, logo and graphics. This identity will serve as the consumer-facing brand for all future MR CoE product launches and services.
The MR team provides innovative digital solutions that drive operational and training cost savings and efficiencies. Baxter SimTech utilizes the Microsoft HoloLens to provide an innovative, fully interactive premium training solution, offering a fully immersive 360 degrees learning experience curated to enable the management of critical situations with greater confidence and certainty. The platform is scalable and can be used to train across the Baxter portfolio of devices, and any virtual site of care or specific medical procedures.
Memory retention and learning is more than 300% over traditional training methods when using the SimTech platform. Training and device maintenance can all be done virtually, reducing travel and maximizing hospital staff and resources.
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Digital_Social Content
Photo Plan
